We asked OpenAI’s Deep Research and Perplexity Deep Research to do a SWOT analysis of a fictional subscription-based sensory-deprivation pod company called FocusFlow Pods.
ChatGPT’s analysis was lengthy at over 6,400 words, while Perplexity’s was much shorter at just over 800 words, but Perplexity considers their concise output a feature.
ChatGPT Deep Research identified Framery and Room as competitors, analyzing their strengths and weaknesses, and suggesting ways to exploit them. Perplexity Deep Research also identified Framery, but incorrectly identified U-Haul and PODS as competitors.
We wanted Perplexity to perform better, but based on our experience, OpenAI Deep Research feels like hiring Deloitte, while Perplexity Deep Research feels like hiring an MBA grad.
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